GRAND OPENING: ARNI HARLEY-DAVIDSON OPENS NEW LOCATION IN BERNE

BELP, September 13, 2023 – Arni Harley-Davidson is thrilled to announce the opening of its new Harley-Davidson store in Bern-Belp. The grand opening will take place on Saturday, September 23, and Sunday, September 24, at Flugplatzstrasse 57 in 3123 Belp, and promises to be an unforgettable experience for all Harley-Davidson enthusiasts, motorcycle lovers, and anyone interested in the brand.

«With a total area of 1,500 square meters, the new store embodies the essence of Harley-Davidson and offers plenty of space to immerse yourself in freedom, passion, and adventure,» says Iwan Steiner, Country Manager Harley-Davidson Switzerland.

Since its founding in 1982 by Fritz and Walter Arni over 40 years ago in Hessigkofen near Solothurn, Arni Harley-Davidson has earned an excellent reputation among Swiss motorcyclists. Christian Ulmann, owner of Arni Harley-Davidson, says: «The expansion and our new location in Bern-Belp is not only a sign of our continued development, but also a meeting place for the biker community in the region. We look forward to welcoming everyone to the grand opening.».

With its new store in Bern, managed by owners and managing directors Christian Ulmann and Hansueli Bachmann, the established company is bringing its long-standing passion and comprehensive expertise to the capital city's catchment area. 

«Our new store in Belp is just a stone's throw away from the cities of Thun and Bern, making it a new hub for the regional Harley-Davidson community. With a wide and up-to-date range of models, accessories, and lifestyle products, we are ideally positioned to inspire the unique culture and passion of the Harley-Davidson brand,» says Hansueli Bachmann. 

The grand opening is an opportunity for everyone to experience the fascination of Harley-Davidson up close. Whether you're an avid biker or just curious to learn more about the brand. The weekend of September 23 and 24 promises a great program: test rides, shopping opportunities, and lots of bikes. In addition, the airport offers sightseeing flights with airplanes and helicopters. So you can expect to hear the roar of engines from all directions. 

The new location will create ten new jobs right from the start. The entire team is looking forward to unveiling the new premises and, of course, sharing their enthusiasm for the Harley-Davidson brand with the community.

It starts at 9 a.m. on Saturday, September 23, and Sunday, September 24, at Flugplatzstrasse 57 in 3123 Belp. Further information is available at https://www.arni-harley.ch/. 

Grand Opening
Arni Harley-Davidson Bern
Flugplatzstrasse 57, 3123 Belp
Saturday, September 23 – 9:00 a.m. to 6:00 p.m.
Sunday, September 24 – 9:00 a.m. to 5:00 p.m.

Text & image credits: Harley-Davidson