Awards from the trade magazine “bike und business” go to Harley-Davidson in 2014
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Rudi Schwär (CarGarantie Bike), Olivier Breyer (Motul Deutschland), Theres Weihrich (Santander Consumer Bank), Sven Schwiesau (Mobile.de), Mike Finke (Harley-Davidson Rostock), Anne Schirmer (Harley-Davidson Rostock) and Michael Brose (Managing Director Harley-Davidson Rostock) and Stephan Maderner. In the background: Thomas Bandemer (Harley-Davidson Germany GmbH).

Thank you Folks!

Awards from the trade magazine “bike and business”

The “best brand” and “best dealer” categories went to Harley-Davidson in 2014

• Nobody is happier with their supplier than the Harley dealers.
• Harley-Davidson Rostock among the top 3 motorcycle dealers of the year.
• If you want to become a Harley dealer, you should apply now.

Every autumn, the German motorcycle industry waits eagerly for the result, and when the bomb bursts, some dealers, manufacturers and importers pop the champagne corks. We're talking about the industry awards that the trade magazine “bike und business” awards every year. This year's show of the best took place on November 27th in front of 250 invited guests from industry, trade and associations at the “bike and business” conference in Würzburg, and representatives of the Harley-Davidson brand were invited onto the stage several times.

To the great delight of Harley-Davidson Germany GmbH, the US brand is at the top of the “Best Brands 2014” in the dealer satisfaction survey. The underlying representative market study evaluated, among other things, the quality of the products, the ability to deliver and the dealer support in terms of marketing and sales. The result: Nobody is happier with their supplier than the Harley dealers.

Award from the trade magazine “bike and business”
Stefan Zügner (Head of Sales and Marketing, Vogel Business Media, Automedia), Markus Hillenbrand and Markus Drott (Kawasaki Motors), Thomas Bandemer and Marc Frölich (Harley-Davidson Germany GmbH), Henning Putzke (BMW Motorrad Germany) and Stephan Maderner (Editor-in-Chief “bike and business”).

At the “Motorcycle Dealer of the Year” award, a Harley-Davidson delegation was once again on the winner’s podium. In a complex process, a top-class jury from 191 participating companies determined the best dealers. In the final ranking, Harley-Davidson Rostock took second place. The Rostock-based company was recognized for its excellent sales and service business. The main criteria were sales effectiveness, creativity in marketing via the web and customer orientation. “I am proud of our entire team!” says Managing Director Michael Brose happily. “We will continue to do everything we can to exceed our customers’ expectations and delight them.” After the representatives in Aachen, Frankfurt and Augsburg, Harley-Davidson Rostock is the fourth Harley dealer to be among Germany's top 3 in the past six years.

“We are happy with the Rostock team and would like to thank all of our authorized dealers for the first-class job they are doing,” congratulates Christian Arnezeder, Managing Director of Harley-Davidson Regional Operations Germany, Austria and Switzerland. “The best product is of no use if it is not sold well.

Harley-Davidson Kohl - Aachen Winter Sale

Men and women who combine strong business and motorcycle-specific skills with a convincing personality and a credible passion for our brand should apply to us now.

We are looking for sales partners in Germany in Rosenheim, Landshut, Ingolstadt, Viersen, Duisburg and Heilbronn as well as successors for locations where dealers want to go into their well-deserved retirement soon.”

If you want to become a Harley dealer, you can find information about it in the “Infocenter” at www.Harley-Davidson.com or apply at dealerdevgmbh@harley-davidson.com .

Text & photos copyright: Harley-Davidson Germany

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