Top placements for Harley-Davidson in the “Best Brands” and “Dealer of the Year” awards 
Top placements for Harley-Davidson in the “Best Brands” and “Dealer of the Year” awards 

So you win again

Top placements for Harley-Davidson in the “Best Brands” and “Dealer of the Year” awards 

  • HD is number one in seven of the twelve “Best Brands” studies to date 
  • Criteria included product quality, technical support and ability to deliver
  • Silver medal in the “Dealer of the Year” award for Harley-Davidson Hamburg-Nord 

(Neu-Isenburg, December 5th, 2018) How satisfied are Germany's motorcycle dealers with the manufacturers or importers of the brands they represent? This is what the industry magazine “bike und business” determines year after year.

Best Brands 2018
Best Brands 2018
(Dealer of the Year 2018; Photo credit: World of Bike ) The photo shows from left to right: Marc Frölich (HD Germany), Roger Gierz (HD Hamburg Nord), Thomas Bandemer (HD Germany), Axel Kunth-Joost (HD Hamburg Nord ), Katharina Hüttinger (World of Bike), Wolfgang Vandelaar (Total Deutschland) and Klaus Hüttinger (World of Bike).In an extensive study, the results of which this year “bike and business” presented to around 280 guests at the gala evening of its ninth specialist conference on November 29th in Würzburg. 

The title “Best Brand 2018” in the volume motorcycle manufacturer category was awarded to Harley-Davidson, with second and third places going to a Japanese and a German competitor. The study has been carried out twelve times so far, and the US brand has taken first place seven times. Among other things, the quality of the products, technical support in service, delivery ability and support for dealers in terms of marketing and sales were evaluated. The basis for the sample survey was the subscribers to the magazine “bike und business”. From July 11th to September 24th, over 500 telephone interviews were conducted with this group of people.

“We are very pleased that we were named best brand again in 2018 and would like to thank our authorized dealers for their trust and commitment,” commented Christian Arnezeder, Managing Director Harley-Davidson Europe, on the success. “Being the 'Best Brand' seven times in total and six times in a row is no coincidence. We know what we owe to our dealers, because they represent our brand day after day with as much passion as they do expertise on the sales front.”  

Harley-Davidson Hamburg-Nord had already been recognized for this commitment a good month earlier: On October 25th, the industry magazine “World of Bike” awarded the trophies for the “Dealer of the Year” award and the Hanseatic Harley representative received the award for second place in the competition, in which the competence, experience, service philosophy and performance attitude of German motorcycle dealers are recognized. The joy was written on the faces of the two managing directors, Axel Kunth-Joost and Roger Gierz.

Harley-Davidson congratulates the entire Hamburg team and wishes all of its authorized dealers and customers a successful and exciting 2019 season. Information about products and dealers can be found at www.Harley-Davidson.de .

180K Harleysite
43k followers
21k YouTube
1.4k Twitter
267Followers
6k Tumblr
915Loves
 Subscribers
16.9k TikTok