HARLEY-DAVIDSON WILL BE REPRESENTED AT THE EICMA IN NOVEMBER
The US manufacturer will provide new experiences at the Italian motorcycle show
FRANKFURT (02.08.2024) – 2024 kehrt Harley-Davidson auf die EICMA zurück und verspricht für die 81. Ausgabe der Motorradmesse eine stärkere Präsenz als je zuvor.
Ein neues und außergewöhnliches Ausstellungserlebnis wird den Fans die Vorzüge der brandaktuellen Baureihen vermitteln, etwa der Grand American Touring Familie mit ihren 2024er-Modellen Road Glide und Street Glide.
To enable visitors to experience the brand as directly as possible at EICMA, the entire H-D universe will be presented and the multi-faceted, 121-year history of the American company will be brought to life.
„We are delighted to be back at EICMA this year. Harley-Davidson is more than a motorcycle, it's a way of life with community at its core. EICMA is an excellent opportunity for us to communicate this, as well as to maintain direct contact with our customers and other passionate motorcycle fans,“ comments Kolja Rebstock, Harley-Davidson Regional Vice President for Europe, the Middle East and Africa.
EICMA 2024 will take place from November 7 to 10 in Milan, Italy.
Text & image credits: Harley-Davidson
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