EAGLERIDER Motorcycle Rental and Tours appoints Sebastian Schoepe as new CEO
2024 - Los Angeles, CA - EAGLERIDER Motorcycle Rental and Tours, the leading provider of powersports experiences with over 150 locations worldwide, is pleased to announce the appointment of Sebastian Schoepe as its new Chief Executive Officer.
Sebastian Schoepe, a native of Germany, began his impressive career in the hospitality and experiential travel industry at global attractions giant Merlin Entertainments, known for brands such as LEGOLAND, Madame Tussauds, SEA LIFE and many more. After a successful time at Merlin, Schoepe took on leadership roles at RSG Group, a leading global fitness and lifestyle company. In 2020, following the acquisition of Gold's Gym by RSG Group, Schoepe was appointed global CEO of Gold's Gym.
His mission was to bring a breath of fresh air to the Gold's Gym business through his experience in the hospitality and entertainment sector. With his innovative strategy, he was able to rejuvenate the image of Gold's Gym and successfully reposition the brand in 75 locations in the USA and over 500 global franchise locations.

Now, Schoepe will lead EAGLERIDER into the next phase of global growth, focusing on rentals, tours, membership and peer-to-peer services to make EAGLERIDER the ultimate destination for adventure and once-in-a-lifetime experiences. „My journey with EAGLERIDER began as a passionate rider and rental customer, and now I have the privilege of leading this iconic company. It is a great honor to be part of this renowned brand,“ said Schoepe.
„We couldn't be more excited to help Sebastian write the next chapter in EAGLERIDER's 32-year success story,“ said Chris McIntyre, co-founder of EAGLERIDER. „EAGLERIDER has evolved from a rental company to a provider of motorcycle and powersports experiences, offering everything from premium guided tours to monthly motorcycle subscriptions and memberships. We value Sebastian's experience and passion and look forward to taking EAGLERIDER to new levels of success with him at the helm.“
Text: EAGLERIDER USA
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