Sorry, Hamburg!

The Hamburg Harley Days are canceled in 2020

Nationwide ban on major events until the end of August
Responsibility towards guests, exhibitors and employees

(Neu-Isenburg, April 23, 2020) A huge area with countless dealer, customizer and caterer stands, free test drives, guided tours, a big parade, blues , rockabilly, rock 'n' roll and hard rock on two live stages and one with a high-class cast Ride-In Bike Show – the Hamburg Harley Days are a superlative. Year after year, Europe's largest motorcycle city event with everything that makes bikers' hearts beat faster attracts hundreds of thousands of visitors, including numerous celebrities, to Germany's north over the three festival days.

But in 2020, the coronavirus a spanner in the works for Harley fans , the festival's organizing team - uba GmbH from Hamburg and Harley-Davidson Germany GmbH Hamburg Harley Days this year . Current events - the nationwide ban on major events until the end of August as well as the other, still extensive measures to contain the coronavirus - simply do not allow sensible planning with adequate lead times.

Harley-Davidson Germany deeply regrets the cancellation of the popular event, but is primarily committed to the health of all event visitors, exhibitors and employees. Therefore, a different and at the same time responsible decision was not possible.

“ Harley-Davidson also thrives on the great sense of community that our brand conveys,” says Lisa Wacha, Marketing Event and Consumer Experience Manager at Harley-Davidson Germany GmbH . “Harley fans and riders feel like they are part of a big, global family . They don't just ride motorcycles together, they live the myth and meet up to have huge parties.

We know that many people who, like ourselves , were really looking forward Hamburg Harley Days So we couldn’t make any other decision.”

“Even the hardest shit will pass at some point ,” sings Udo Lindenberg , in his song “If you hang in there”. The employees of Harley-Davidson Germany GmbH are convinced that this also applies to the corona pandemic and are already looking forward to being able to get on the motorcycle with their customers again. Further information can be found at www.Harley-Davidson.com , www.hamburgharleydays.de and on the corresponding social media channels.

THIS IS AN OFFICIAL RELEASE DIRECT FROM HARLEY-DAVIDSON 2020

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